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Where nature becomes a hotel

Sustainable tourism at the Elbe Cycle Route

WERKHAUS has once again broken new ground with the opening of the destinature village in Hitzacker in autumn 2019. The holiday camp directly by the Elbe Cycle Path sets new standards in sustainable tourism. As the name suggests: the final location – the destination – is nature, so this is the focus of this project. Guests can experience nature conservation and environmental education on many levels with the strictly sustainable concept of the destinature village and its closeness to nature.


This unique project has been developed with the help of a funding budget from the state of Lower Saxony and the EU.

In December 2021, the destinature village was awarded twice at the German Tourism Award: with 1st place and with the ADAC audience award.


destinature village


Relaxed tourism in nature

With the destinature village, Holger and Eva Danneberg want to set new standards in eco-tourism. If the concept succeeds, it might be extended in a franchise system in the future. WERKHAUS does not want to be a full-time holiday village company but wants to pass on the idea and the concept. The pilot camp is located close to the Elbe Cycle Path next to the Archaeological Centre Hitzacker. It is primarily a meeting place for cyclists and a holiday camp for families and people who enjoy nature.

Eva und Holger Danneberg sitzen in einem Bett to Go.

Looking back to the beginning

The destinature village in Hitzacker is located directly in the Lower Saxony Elbe Valley Biosphere Reserve. We feel obliged to keep the impact on nature as low as possible. The huts can be dismantled without leaving any remains. When we built the other buildings, laid paths, etc., we also took special care to treat the surrounding landscape as carefully as possible. Have a look at the picture gallery to see how the village was built and what it looks like now.

The typical connecting system

All destinature huts are manufactured using the characteristic WERKHAUS connecting system. What already worked well on a small scale also works on a large scale. The huts and houses of the destinature village are made of natural Douglas fir wood from sustainable production. They were manufactured at the WERKHAUS GmbH site in Bad Bodenteich. The wood comes from certified forestry. The huts were insulated with sheep’s wool.